khatam.ac.ir
Advertising Campaign Management Course
- Date / Time: 1402/08/29 00:00:00
- Period of time: 15
- tuition: 2,500,000 Toman
- Teacher: Dr. Mahnaz Lari
- Objectives:
- Managing advertising contents;
- Planning, managing and implementing advertising campaigns;
- Getting to know the characteristics and use of various advertising media;
- Getting to know the methods of budgeting and evaluating advertising campaigns.
Advertising campaign management is a set of activities that are carried out with the aim of advertising, explaining and promoting the recognition of a company's brand, products or services. These activities can include advertisements on television and radio, printed advertisements, online advertisements and other advertising methods. According to the advertising goal, the intended message and purpose should be specified and the appropriate advertising method should be chosen. In addition, choosing the most appropriate media for presenting the message, planning, proper timing, preparation of attractive advertising contents, and determining the budget are also other criteria that should be considered in the management of advertising campaigns. In general, the goal of managing advertising campaigns is to attract the attention of the audience and increase the company's sales and profits.
The instructor's name:
Dr. Mahnaz Lari
The Course audience:
Students and business owners
The method of holding the course:
Online
The starting date and finishing date of the course:
November 20, 2023
December 18, 2023
Course hours:
15 hours
Tuition fee:
2,500,000 Tomans
Registration deadline:
November 16, 2023
Registration Process:
Registration can be done through Khatam University’s website.
Ways of communication:
Phone: 021-89174921-3
Instagram: khatamuniversity.training
Email: training@khatam.ac.ir